Coricraft Expands with Online Store and More

One of Virtuosa’s long standing clients, Coricraft has recently extended their website to include a brand new Careers Portal.

Due to launch at the end of March the purpose of this site is to provide users with some insight into the Coricraft business, its various divisions, a taste for their values and culture and importantly advertise current positions.

Coricraft has grown from a store base of 12 in 1996 to 22 stores in 2010 with another 5 stores planned to open in 2010. Being a fully integrated manufacturer supplying exclusively to its own chain of retail stores, Coricraft is able to offer unrivalled value on its range of products and sets the trend with its network of suppliers from around the world on the balance of the products it retails.

The goal of the website has always been that it should function as an extension of the in store experience. With this in mind the Coricraft.co.za website recently added online shopping facilities (Designed by Virtuosa, Developed by Red Dot) to their site which means that customers can now purchase their choice of furniture online.

The Coricraft Careers portal ads a valuable new dimension to an already robust site. It enables clients to get a personalized view of the people behind Coricraft and the passion they have for what they do.

The Coricraft website has become an essential and inseparable component of our business.
More and more customers access the site as a pre cursor to a store visit and once in store are able to quickly consolidate their purchase decisions.

The HR portal was borne out of the simple fact that with the pace of the development of the Coricraft brand, more and more potential employees are making contact with our HR department enquiring about job opportunities.

David Jacobson MD, Coricraft "The portal will add tremendous value to potential job seekers in so much as it affords users the opportunity to glean information on what we do, the various divisions that make up the business, positions currently on offer and the ability to submit a CV online. In time, the CV database will become a most valuable tool allowing us to sift through thousands of CV’s and link them based on key criteria to the positions available”