Internet audiences can pick and choose online destinations and are becoming increasingly demanding.
You need to capture your audience’s attention and provide relevant information at the right moment. Browsers expect to find information without any effort, and will happily click elsewhere if they don't quickly find what they're looking for. Improved broadband capabilities and emerging rich media technologies allow you to use elements like video and/or audio on your site, to engage with users in a more personal way.
Podcasts and vodcasts also have the added advantage that people can download the content and listen or view what you have to say when it suits them.
Need a podcast/vodcast created and published? Contact us now